RUBY ⸺ 'Locket' Collection
It all started with a zip. Whether it’s the final pull on your denim, the helping hand that gets you zipped into that something special, or a new detail on your favourite knit, ‘Locket’ is RUBY’s fresh take on spring 2025 ~ one that plays on the quiet power of what’s done up.
A zip here, a snip there ~ the past meets the present in a collection that’s all about holding things close. RUBY’s Matilda Zip Cardigan sets the scene, swapping gold buttons for a zip ~ a move that changes everything.
Elsewhere, other beloved brand favourites return, like the bestselling signature Buzz Jean, Sasha Wrap Pant and candy-striped Emma Knit Tops.
First styles arriving in store and online now.


Trend Focus ⸺ The Barrel Leg Jean
Get to know this year’s most ‘buzz-worthy’ new denim silhouette - the barrel leg jean!
Barrel leg jeans are notable for their bold, curved crescent-moon shape - a slim ankle and baggy knee offering the perfect combination of relaxed and tapered.
The shape is bold and fashion-forward, yet effortless, comfortable and versatile.
We’ve just received a top-up in our bestselling styles:
The RUBY Buzz Jean and ROLLAS Gigi Barrel.
Available in a variety of washes and sizes.
In store and online now x
Veja ⸺ New & Sale!
We’ve just received a fresh drop from our favourite sustainable sneaker brand, VEJA!
Designed in France, Veja make footwear differently, infusing each stage of production with a positive impact.
Manufactured in Brazil from innovative and ethically sourced materials - these sneakers not only look good, but they do good by the planet and the people who make them.
Explore new arrivals and selected SALE styles in store & online now!


Little & Local Since 2010
Trouble & Fox is an independent, family-owned boutique - tucked away down Bank Lane in the heart of sunny Nelson/ Whakatū, New Zealand.
Founded in 2010, our vibrant space is small but mighty. Home to a curated range of apparel, accessories and gifts from an eclectic mix of designers and makers across Aotearoa and beyond.
Led by a small team of talented wāhine, we aim to create a welcoming, personalised experience both in store and online -
with friendly, down-to-earth service that goes the extra mile! 💕

Mood Board ⸺ Cherry Cola
Fizzy, sweet and refreshing — this edit is serving up laid-back cool with rich dark tones and playful pops of colour. It’s bold, a little nostalgic, and totally wearable. Best enjoyed icy cold, straight from the can!
Isle Of Eden
Isle of Eden are a proudly New Zealand designed and owned independent eyewear brand in a vast sea of sameness.
Their raison d'etre is to right the wrongs of a monopolised industry by offering a trifecta of high-quality classic and contemporary design, environmental sustainability and fair pricing - and we think they've nailed it!

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